Our Story
Born from a belief that beginnings deserve to be beautiful
A Letter from the Founder
When my daughter was born, I found myself surrounded by well-meaning gifts — synthetic fabrics in shrieking plastic packaging, items that felt like they were designed for a big-box store, not for a baby I'd carry in my heart forever.
I wanted something different. Something that felt like it was made with intention — organic, artisan, beautiful. Something the mother would open and feel, for a moment, that she was being celebrated too. I couldn't find it. So I built it.
Petite Lavande started at my kitchen table, sourcing directly from makers who share our values: no shortcuts, no synthetics, no compromises on what touches a newborn's skin. Every item in every box is something I would give my own child.
We seal every box with our signature wax stamp, wrap every letter by hand, and ship every order with the care it deserves. Because a birth is not just a delivery — it's a beginning. And beginnings deserve to be luminous.
— Émilie, Founder
What We Stand For
Purely Organic
Every textile is GOTS-certified or equivalent. Every skincare ingredient is clean, tested, and safe from day one. No exceptions.
Artisan-Made
We source from small makers and family studios. The hands that made your gift cared deeply about it — and that's not something you can mass-produce.
Every Detail
Wax-sealed boxes, handwritten letters, tissue and ribbon — because the unboxing is part of the gift. We believe in the beauty of ceremony.
As Told By Our Families
"I have never seen a gift box like this. The new mother literally cried when she opened it. Every single item was exquisite."
Sarah M.
Baby shower gift
"We ordered the Neutral Newborn box and it became the most-talked-about gift at the baby shower. Worth every penny."
James & Clara
First-time parents
"The attention to detail is unreal. The wax seal, the tissue paper, the handwritten card — it felt like unwrapping something from a Parisian boutique."
Margot T.
Gifted to a colleague
"My sister still uses the bamboo swaddle two years later. That's how I know the quality is real."
Lily R.
Returning customer
Follow Along
@petitelavande
Behind-the-scenes of our packing process, sneak peeks of new products, and the most beautiful baby unboxings you've ever seen.
Follow on InstagramReady to give a gift that means something?